10 years of kingship in 010. One thing is certain; Kings Day 2023 will be a special edition.
Rotterdam-based brand & boutique UNC wardrobe and visual artist Melissa Moria have teamed up for 10 years of kingship in 010. “We bring Kings Day to the streets, 010 for everyone by printing art on clothes”.
King’s Day in Rotterdam
Rotterdam entrepreneurs Melissa Moria (visual artist and Lisanne Broekhuisen (UNC Wardrobe) want to connect the people of Rotterdam on Kings Day with their collaboration. Following the city’s theme of ‘we are all kings & queens’, they have designed a special t-shirt.
“Together we looked at how we could connect art and Koningsdag and give it a Rotterdam touch. We turned it into wearable art. That way it literally becomes unforgettable for everyone.”
The t-shirt was designed and printed in the Netherlands. Made of 100% spun and combed organic cotton. It has a comfortable fit and suitable for man/woman/x.

